Partners in Time Watch Update by Trent Crowley
May 18, 2007


This week started  with a bang as the Geneva auctions of Antiquorum,Christies and Sothebys exceeded everyone's expectations to say the least. Record after record is being broken across the board in both modern and vintage timepieces in every brand but with  Patek Philippe and Rolex setting the pace again. Some things never change in this market and you can always count on both of these brands to lead the way in both the modern and vintage markets. While we see certain examples of  Audemars Piguet,Lange & Sohne,IWC,Breguet,FP Journe,Vacheron Constantin and many others the real collectible market belongs to Patek Philippe and Rolex at this time. I do believe we will see other brands rise to new levels in the years ahead  but only if they have positive auction results.This is where the rubber meets the road in watch collecting. If your an elist collector today without the cream of your collectibles in Patek Philippe then you are simply missing out on the most explosive part of this market.
 
After spending all week speaking with colleagues from around the globe surveying the "watch landscape" it's evident this market has legs.What I mean  is the current collectible market is coming of age right before our very eyes. I have been involved  in the international watch industry for 27 years and I have never seen a time that even closely resembles the current market. I certainly believe the advent of the  internet has been the single most advantageous occurence to contribute to the growth of our market. As most of you can attest  the very reason for  knowing one another is because the internet connected our pathways.This pathway has led us all to a greater appreciation of how truly valuable and fun our passion for watches really is.The fact remains most collectors enjoy the passion of collecting not for profit but for the enjoyment and contentment found in procuring a great timepiece that becomes a very important part of our daily attire and lifestyle.Yes,these watches set us apart and at the same time bring us great pleasure in the process.
 
 
As for the actual marketplace things are  booming and personally I don't see this changing .After a very quiet early April we have burst into full bloom as collectors worldwide are searching for the greatest models  and willing to pay top prices  for them. It seems there is an endless supply of new collectors  coming aboard daily for the ride while only very few great pieces exist creating a real supply and demand event.This is a very important driving force for the current market.
Many of you know that I have been advocating for years the acquisition of the Patek Philippe Ref 5004 split second perpetual chronographs. Many of you have acquired these in the last 3-5 years at prices well below 150k.Today,this model is achieving it's place in history as a lengendary classic. We have sold these models in all metals between 175k-275k US in the last 3 months. I believe the platinum model will rise to the 300k level this year. Simply said "you cannot keep a great watch down".
In my April 7th update I informed everyone to look out for the discontinuation of the Patek 5102 G Celestial Sky.
Well,I am proud to say it was officially discontinued at Basel Fair in April. The watch will be continued only in yellow gold.
We believe about 300 pieces approximately exist of this very rare model .Everyone knows my love for this piece and  it's artistic values. Patek has never produced anything that closely resembles this model and it will go down in history as one of the all time greats. If you have not ventured out for this model yet and want this piece in your collection then make your move now. Also,it appears the 5101P tourbillon is finally making it's move from the 250k area where it has been since it's arrival in 2003. We are getting calls and emails daily for the entire new line of Patek Nautilus models such as the 3711,3712 and 5980. All remain very difficult to obtain and prices are not going anywhere but up from here.The 5960P remains one of the best new collectibles on the market .You will not go wrong investing in this one.
All in all, it's hard to cover every single moneymaker as the entire market for complicated watches and especially Patek Philippe is blistering hot today and it looks like our best days are still ahead of us.
 
 
Almost on a daily basis I hear from collectors around the globe asking me questions about the strength of this market and will it continue in the years ahead. The analogy I use to describe the watch market today is that of an infant. Over the last 10 years of the internet explosion and globalization of markets we have seen this baby finally decide it's time to walk. As we all know as soon as a baby can walk they immediately begin to run,bounce,leap and yes even fall occasionally.
The watch market today has moved from it's infancy stages and is now headed toward the next level of childhood.This market is where the art collectible market was in the 1960's.You hear about  contemporary,modern or classics bringing 1-50M today for single paintings. Fast forward 10 or 20 years and if you are around in 2020  you will see the same results in the collectible watch market. It's a marketplace that is coming of age and doing so in a grand way. Everyone involved today will enjoy the fruits of this explosion in the years ahead.THIS BABY HAS LEGS!
 
 
Where do we go from here and what are the best buys in the market today? My best advice is to hold true to your personal passions and tastes whatever they might be and keep buying the  pieces you can afford. Whether it's a Freak by Ulysse Nardin,a Paul Newman Rolex Daytona  or a Patek Philippe  complication I can assure you that in 5 years you will have made the right decision. It's really that simple.
 
 
This last week was a  momentous occasion for our family. My wife gave birth to our daughter  one week ago today on May 11,2007. I guess this update has been more reflective than usual and my using the baby analogy above seemed fitting for the moment.
Thanks to all who have sent their well wishes as I sincerely appreciate my relationship and partnership in time with each of you.
 
 
As always, I look forward to the days ahead and hearing from each of you.
 
 
Your partner in TIME,
 
 
Trent Crowley
President
"The World's Leading 24/7 Watch Auction House"